Microsoft buys Activision: The gaming world is now another

Activision Blizzard is a computer as well as video clip game team based in Santa Monica, California, United States. The company stemmed from the Blend of the Publisher Activision with Vivendi Universal Gamings. In terms of sales, the firm is the market leader in the computer and video games field. The shares of the firm are traded under the acronym ATVI at the NASDAQ. Majority owner was Vivendi until July 2013. The firm developed on 10 July 2008 by the merger of the US Team Activision and Vivendi Gamings, a 100% subsidiary of the media company Vivendi. Due to the basic knownness by the advancement of the computer system game World of Warcraft, the high sales share in Vivendi Gamings as well as the freedom that the workshop appreciates both under Vivendi Games and also the new group, the fusion companions determined to suit Blizzard on behalf of the firm. In January 2022, the purchase of the Group was revealed by Microsoft. The space has a purchase price of simply under $ 68.7 billion.

• Table of Contents
• What does this mean for players?
• What does this mean for the gaming industry?
• What does this mean for the employees of Activision?

So now it's really happening.

Microsoft buys Activision Blizzard and the game world is holding its breath: This now the Xbox Group, the largest share by value video game companies in the world. Since the purchase of Bethesda seems some time ago compared as peanuts. versus say 7.5 billion US dollars or not, 70 billion dollars. By comparison, the equivalent of five football fields, where you goddamn 70 billion dollars has stacked!

Call of Duty. World of Warcraft. Diablo. Starcraft. Overwatch. Crash Bandicoot. Tony Hawk. Guitar Hero. Skylanders. Oh, and then of course, also Candy Crush King Games, another subsidiary Activision's. These and many other games ranks now include Microsoft and, at least for the most part, appear next to the PC exclusively for Xbox. Bye-bye, Playstation, that was it well with exclusive advertising deals by Call of Duty.

The question what does that mean? enough here in many directions. Let's focus on three times.

Table of Contents

1. 1What does this mean for the players?
2. 2What does this mean for the gaming industry?
3. 3What does this mean for the employees of Activision?

What does this mean for players?

Now that PlayStation owners need to be prepared that it will not be some of the biggest brands in the short or long for their hardware. Sure, Microsoft likes to play the good guy, which is just about getting to make the gamers a beautiful world.

But then expected to decelerate the flow. After the overhang deals to Deathloop and Ghost Wire Tokyo Starfield come and almost certainly Elder Scrolls 6 of Bethesda also only for PC and Xbox.

What does this mean for the gaming industry?

Well, the purchase is tantamount to an earthquake, remain in which no stone unturned and the long-term impact should not even be in sight really.

Good Guy? Probably less. Monopolist meet's more. The competition is simply destroyed, instead of fighting them, and since Minecraft department has come a long way. This makes economic sense, but little sympathetic.

Microsoft simply builds before, not only for a streaming future, but for a future in which one to Xbox can not get around more if you want to play, no matter how hard you try it too. The trouble Where no competition because there is no need to operate customer-friendly because: or die friss. I paint black, yes, but bright I can not see this future simple.

Last but not least:

What does this mean for the employees of Activision?

And that's the only one and thankfully also important point in which I can see in the buying up positive. Here, here can not and here no stone will be left on another, since Microsoft knows exactly what expectations exist here. Kotick will not keep, will otherwise have to manage restructured. be the rejected cases must scrupulously followed, and Microsoft will do well to make the even result.

Yes, the brand is now present in Microsoft's possession are incredibly valuable. The shambles behind it should be but only partly appealing to the new owners. And in all that can accuse Microsoft: A poor treatment of staff does not seem to belong. At least you mainly hear because of the various studios good. Activision employees have earned, that they migrate into a healthy, new working environment.

In the coming days we will probably know more details mega deal. But now you have to leave once sink the whole thing. Although it is provided only the video game world, but at least that was quite properly on the head.

Sources Articles

• Blizzard and the game: Blizzard complaint: Overwatch
• Microsoft buys activision blizzard: Microsoft buys Activision Blizzard - a meme